Takushi on Sony & Car Makers’ Pricing Power (BMW)

Christian Takushi Swisscanto on Car Industry & Sony (6 min) from Revivalist Films on Vimeo.

In the Global Macro Landscape the Car Industry is one of the few sectors with steady Annual Inflation & certain Pricing Power. At least industry leaders have it. Something few investors are aware of: in many other global industries there is rather price deflation. Before explaining this Christian answers questions on SONY and HONDA.
He explains why he has moved Sony from a long-time heavy Underweight Position to Neutral. While Sony still is in denial about its need to abandon its consumer electronic businesses, he sees possible upside after cost-cutting.

Christian is more positive on HONDA MOTOR, where a quiet period between two product cycles delivers softer earnings. In His view Japanese Carmakers & Autoparts Makers and other European firms like BMW are competitive, profitable and could enjoy some more attention by investors given their potential and current valuation. He mentioned Aisin Seiki and Sumitomo Rubber among the competitive auto parts producers.

The LIVE interview took place in early Q4 2005 and it reflected the views of Swisscanto and Christian Takushi. They are not buy/sell recommendations, simply opinions.